“5 Ways To Brand Your Successful Company Before You Have One”

In this informative post on branding from John Turner, he mentions the benefits of volunteering. I think volunteering adds so much value to your life, which in turn positively effects your business because of the growth and insight you experience. Is there an organization you volunteer for that you have found rewarding, or one that your interested in getting involved with?

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“5 Ways To Brand Your Successful Company Before You Have One”

 5. Write

Writing for blogs, websites, newspapers, and journals is a great branding technique. In addition to the readability of your worldviews, online and print media typically include a blurb about the author. Contributing authors can provide a compelling snapshot of their personal and company/organization brand within the guidelines of their character limit. Writing also allows authors more time and flexibility to organize their thoughts and to plan their communication style to others. During in-person conversations, we must have both nonverbal and verbal communication acumen. For example, someone’s mouth may be conveying one idea while his/her folded arms may be saying something else.

In addition to branding through communicating one’s thoughts, professionals must be bilingual by speaking the language of business people – writing. Many, if not all, information is saved and transmitted through digital and print methods…

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